Job Description
As a marketing manager , you are a
dedicated business leader, shaping the future of one of our many Google
products. Whether you’re working on a consumer product ( like Gmail, Search,
Maps , Chrome or Android) or a business product ( AdWords , AdSense ,
DoubleClick and Google Analytics ) , you take part in a complete marketing
experience as you lead all facets of the travel product . Determining
positioning , naming , competitive analysis, feature prioritization and
external communications , you help shape the voice of the product and help it
grow a loyal consumer base . This means that you work with a cross-functional
team across sales , corporate communications , legal, webmasters , product
development , engineering and more. The role enables you to shape the product
development process , organize product launches from beginning to end and form
future marketing strategy .
responsibilities
Develop a solid understanding of
customer needs and how to best position our products in the local market , the
definition and implementation of our marketing and communication.
Be the steward trademarks of Google , educate and guide our partners and team.
Develop and implement innovative marketing campaigns , working closely with creative agencies brand and digital marketing efforts .
Track and analyze marketing programs to optimize overall results and plan campaign and channel mix .
Communicate marketing strategy for players / executives of Google, act as a valuable marketing partner and advocate .
Be the steward trademarks of Google , educate and guide our partners and team.
Develop and implement innovative marketing campaigns , working closely with creative agencies brand and digital marketing efforts .
Track and analyze marketing programs to optimize overall results and plan campaign and channel mix .
Communicate marketing strategy for players / executives of Google, act as a valuable marketing partner and advocate .
minimum Qualifications
Master’s Degree ( MBA or MA) or BA /
BS degree . Instead of degree, relevant skills or equivalent experience.
Experience in marketing wide market , ideally with the Internet, online services / media industry experience .
Experience in marketing wide market , ideally with the Internet, online services / media industry experience .
qualifications
International experience working in
a large digital environment lead market developments supported using a variety
of social tools .
Understanding of the strategic and competitive position of Google. Proven to provide outstanding marketing achievements and very creative with limited budgets capacity.
A proven track record of success in increasing company revenue and awareness through well-executed marketing efforts .
A thorough knowledge of the advertising planning offline / online , monitoring and reporting.
Strong ability to determine the best way to position products in the market and understanding the search , online advertising , or web publishing markets .
Strong analytical skills and proven in the management of campaigns and ROI measures
Understanding of the strategic and competitive position of Google. Proven to provide outstanding marketing achievements and very creative with limited budgets capacity.
A proven track record of success in increasing company revenue and awareness through well-executed marketing efforts .
A thorough knowledge of the advertising planning offline / online , monitoring and reporting.
Strong ability to determine the best way to position products in the market and understanding the search , online advertising , or web publishing markets .
Strong analytical skills and proven in the management of campaigns and ROI measures
area
Knowing the user. Know the magic.
Connect the two . At its core, marketing at Google starts with technology and
ends with the user, bringing together the unconventionally time. Our job is to
demonstrate how Google’s products solve the world’s problems – from the
everyday to the epic, from the mundane to the monumental . And we approach
marketing in a way that Google can not – change the game , redefining the
medium , making the user priority , and finally let the technology speak for
itself.
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